Latino Political Innovation Zones, Doña Ana, NM Director


Latino Political Innovation Zones, Doña Ana, NM Director


United States remote-text





Latino Political Innovation Zones Doña Ana, New Mexico Director


Equis is a set of organizations working to create a better understanding of Latinos, innovate new approaches to reach and engage them, invest in the leadership and  infrastructure for long-term change and increased engagement. Since 2019, we have served as a hub of Latino polling, qualitative insights, and data, with analysis based on a large set of interviews, focus groups, online journals, ethnographies, and vote simulations.  Equis is a leader in digital innovation, focused on message testing and experiments, anti-disinformation tracking, and digital capacity-building for grassroots groups. Equis is also committed to developing Latino leaders across the progressive space, serving as a convener of organizations and individuals leading Hispanic-focused programs.


Heading into the 2022 cycle, Equis is building a project called the Latino Political Innovation Zones to test whether a directed investment to increase engagement and attention to Latino voters can significantly increase Latino turnout in small to mid-sized, high-density, low-participation Latinx communities. After a rigorous data-driven process, three geographic zones have been identified as “underperforming” areas. Equis intends to measure two key outcomes during the 2022 midterm elections: (1) Latino turnout, measured as the percentage of Latino voters who participate in the election out of the total number of voting-age Latinos; and (2) performance of Democratic candidates, measured as the vote share of Democrats in each local race. Through rigorous testing, on the ground partnerships, and scale, Equis seeks to establish best practices to win the Latino vote.


Reporting to the Latino Political Innovation Zones National Organizing and Field Director, Equis is seeking a Latino Political Innovation Zones Las Cruces New Mexico Director to oversee field and organizing efforts in Las Cruces, New Mexico. The Director will work with on-the-ground partner organizations, community leaders, consultants, and staff to ensure the successful implementation of the zone’s issue organizing and electoral campaign for the 2022 midterm. The in-state programs must be inspiring, engaging and reflect an expansive, Latino identity through a layered approach of partisan direct voter contact, paid media, and cultural mobilization programs. The ideal candidate will be based in Las Cruces, New Mexico, and will have deep knowledge of Hispanic communities and their voting behavior, and experience overseeing field, and/or community organizing programs. 

This position is a seasonal role based on a cycle that will conclude on December 31, 2022.


  • Field Program Implementation: 
    • Design and implement the Doña Ana County field and organizing plan; Implement quality control measures to ensure integrity of the work
    • Go in the field a few days per week to engage with voters, train staff, and help drive overall strategy
    • Analyze data and modeling to create and track progress to goal in voter contact universes
    • Leverage innovative voter contact tools and integrate them into both organizing and field strategy 
  • Stakeholder management: 
    • Convene stakeholders on a regular basis and facilitate discussions, decision making to drive a shared strategy
    • Explore strategic opportunities to expand, partnerships, and collaborations with community stakeholders
  • Organizing and Community Power Building Strategy:
    • Oversee logistics and recruitment for organizing moments and visibility opportunities like rallies, COVID-19 vaccination clinics, festivals, Block Parties, etc.
  • Monitor and adjust all activities to ensure progress toward strategic goals


  • Experience training, supporting, and managing staff in an electoral or community engagement capacity
  • 5+ years of political campaign experience, including at least one cycle managing paid staff
  • Passion for Latino communities, electoral politics and strategy
  • Demonstrated experience with VAN and a familiarity with other standard organizing and advocacy tools and social media required
  • Outstanding collaboration skills with diverse audience groups 
  • Valid driver’s license and reliable access to a vehicle
  • Strong management skills, including the ability to motivate and inspire a team while also holding staff accountable to goals and expectations
  • Self-motivated, independent, willing to work long, flexible hours, including nights and weekends
  • Demonstrated commitment to diversity, equity, belonging, and inclusion


  • Deep experience living and working with Hispanic and/or immigrant communities
  • Spanish language fluency, both written and spoken 
  • Experience organizing in rural and urban settings


  • Prolonged periods of sitting at a desk and working on a computer
  • Must be able to lift up to 15 pounds at times


Competitive rate ranging from $7,500 to $9,000 per month. The rate offered to the selected candidate will be determined based on factors such as budget availability and commensurate with the selected candidates’ experience. 


Please submit your resume and cover letter via our career page.

Equis is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, age, gender identity, disability, protected veteran status or any other status protected by applicable federal, state, or local laws. Equis is committed to providing reasonable accommodation to individuals with disabilities. If you need reasonable accommodation because of a disability for any part of the recruitment process, please email hr (at) equislabs (dot) us.